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This farmer 'planted blindly' in a changing climate. A weather app came to his rescue
NPR
NPR
-October 21, 2024

This farmer 'planted blindly' in a changing climate. A weather app came to his rescue

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Ancient Farming Meets Modern Tech: A Game Changer for Rural Farmers

In rural Kenya, farmer Stephen Nzioka is redefining his game with a simple tool: a basic cell phone. After years of struggling against unpredictable weather, he now receives weekly weather updates that help him decide when to plant and how to protect his crops. This combo of tradition and technology proves that ancient farming wisdom can thrive in the digital age!

How Tomorrow Now is Revolutionizing Weather Forecasting for Farmers

Tomorrow Now is on a mission to bridge the weather forecasting gap for small-scale farmers. By sending hyper-local weather updates directly to farmers' phones, they empower them to make better decisions. Almost five million Kenyan farmers are cashing in on this intel, seeing average revenue boosts of 7%. Talk about leveling up your farming game!

Climate Change: The Silent Thief Impacting Farmers Worldwide

Climate change is no joke—it’s messing with weather patterns and jeopardizing lives. Farmers like Chepkwony are feeling the heat as crop failures threaten their livelihoods. However, tools like Tomorrow Now are stepping up to combat these challenges, proving that innovation can help fight back against the climate crisis.

Investing in Future Generations Through Smart Farming Choices

Farming isn’t just about survival; it's about building a future! With improved yields thanks to timely weather alerts, Nzioka is using his profits to support his daughters’ education. This is more than just farming; it’s about lifting families out of poverty and investing in tomorrow’s leaders.

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